Research on Innovation and Application of Integrated Media Content Generation Based on Artificial Intelligence

© 2025 by the Authors. Licensee Whioce Publishing, Singapore. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution 4.0 International License ( https://creativecommons.org/licenses/by/4.0/ )

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Abstract

As an emerging form of media, integrated media not only enriches the expression and dissemination of information, but integrates various forms, both online and offline, to enable resource flow and cross-platform communication. With the development and application of information technology and 5G technology, the information needs of the broad audience have undergone a shift from a single media format to more diversified and personalized integrated media content. The rapid development of Artificial Intelligence (AI) technology has provided strong support for the generation and innovation of integrated media content. Through automation, multimodal content generation, immersive experience, and other ways, the application of artificial intelligence technology can not only improve the efficiency of content creation and enrich creative expression forms, but also provide users with more diversified and personalized information.

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