In the higher education system, the work of developing funding education is a key link to helping students with financial difficulties grow up and become successful, and it is also an important starting point for implementing the fundamental task of fostering virtue through education. With the rapid development of digital technology, the work of funding education in colleges and universities has ushered in new opportunities but also faces many challenges. Traditional funding strategies and measures can hardly meet the diverse and personalized needs of students, which prompts colleges and universities to comply with the trend of the times, and actively integrate digital and information technology to promote the sustainable development of funding education work. This paper analyzes the current situation and problems of funding education work in colleges and universities, and puts forward a series of innovative initiatives: building a panoramic view of the funding education system and optimizing the management process path; improving the structure of funding education system and enhancing the effectiveness of precise funding; deepening the practical results of funding education and empowering students’ diversified growth; strengthening the supervision barrier and safeguarding the fairness and justice of funding education work. The purpose of this research is to provide a reference for the work of funding education in colleges and universities, focus on exploring new paths of funding education, and promote funding education work to move towards a more scientific, efficient, and precise direction, to realize the transformation from protection-oriented funding to development-oriented funding.