Houguan Culture embodies profound connotations of patriotism and dedication, openness and inclusiveness, pragmatism and innovation, as well as emphasis on education. It provides a crucial cultural foundation and value guidance for the cultivation of agricultural talents in the new era. Against the strategic backdrop of rural revitalization and agricultural modernization, this paper explores how to integrate Houguan Culture into the construction of the training system for new-age agricultural talents. By analyzing the spiritual characteristics of Houguan Culture and its alignment with the quality requirements for contemporary agricultural talents, the paper proposes a people-oriented training model for new-age agricultural talents that systematically integrates humanistic literacy with technological capabilities, guided by cultural immersion. The purpose is to provide theoretical and practical references for the reform of new-age agricultural talent training, and contribute to the connotative and high-quality development of agricultural education as well as the comprehensive revitalization of rural areas.