Regarded as a nationally inscribed Intangible Cultural Heritage item of the Uyghur ethnic minority in Xinjiang, Atlas silk patterns function as an exceptional fusion carrier integrating the civilizational interchange fruits spawned along the ancient Silk Road, indigenous regional folk customs, as well as the intrinsic connotation derived from the symbiotic multicultural development of diverse ethnic groups across China. Amid the prevailing tendency whereby digital technologies penetrate every subdivision of the contemporary design industry and conventional traditional culture proactively initiates reform and iterative renovation, classic Atlas patterns are trapped in multiple developmental bottlenecks, including the confined inheritance of handcrafted craftsmanship, rigidified design configurations, inadequate aesthetic compatibility with the modern populace’s preferences, and insufficient market-oriented dissemination efficacy. Centering on elaborating the evolutionary origin, plastic artistic features, systematic color collocation rules as well as profound embedded cultural implications of Atlas patterns, this dissertation systematically clarifies the core competitive merits brought by digital technological empowerment for the innovative upgrading of indigenous decorative motifs, and subsequently deduces a feasible innovative developmental framework consisting of digital element extraction, layered deconstruction & structural recombination, algorithm-driven optimization and multi-scenario diversified application, so as to fulfill the multi-layered developmental objectives concerning digital revitalization, creative transformative upgrading and sustainable hereditary succession of indigenous ethnic traditional culture.