Articles

• Coordination Model of Consumer Information Sharing in the Online Tourism Supply Chain

  Honglian Guo, Xuexue Zhang

  1-9

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• Research on the Impact of Social Credit Improvement on the Debt Financing of Agricultural Enterprises

  Hang Cheng

  10-14

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• Research on the Reform of Real Estate Taxation in the Personal Housing Ownership Link

  Pan Zhang

  15-20

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• Research on the Third-Person Effect of Online Commercial Advertisements – Based on the Students from Guangzhou Huashang College

  Xianfeng Gong, Lingwei Chu

  21-31

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• Comparative Analysis of the Effects of False Low-Price Marketing Strategy on Multiple Platforms

  Wanting He, Xixi Zhu, Lianghui Zhao

  32-38

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• An Empirical Analysis of the Influence of Financial Literacy on Family Cultural Consumption – Based on the Data from CFPS

  Yanhong Gong, Ziwen Song

  39-45

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• Research on the Relationship between Entrepreneurial Self-Efficacy and Entrepreneurial Intention

  Shibo Li

  46-52

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• Relevance of Marketing Strategies for Gas Stations in China – An Analysis Using SPSS

  Zhe Zhang

  53-60

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• Research on the Performance Appraisal of Human Resources in Public Institutions

  Yan-yan Huang

  61-66

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• Packaging Design and the Changing Needs of End Consumers

  Ming Li

  67-72

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• City Image Analysis of Food in Guangzhou – Taking Yamaha Fish Stall as an Example

  Zihua Zhan, Runting Li

  73-77

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• Investigation and Analysis of the Current Situation of Olive-Stone Carving Inheritance in Guangzhou

  Zhaofeng Hou

  78-83

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• Multidimensional Relative Poverty of Farmers in Tibetan Areas – Based on a Data Analysis on Micro Surveys

  Shilian Zhu

  84-90

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